Biñan, Laguna: Real Estate, Investment, and Lifestyle Guide

Aerial view of a highway at sunset, surrounded by fields and urban developments.

Once a quiet agricultural town known for its rice fields and riverside trade, Biñan has rapidly evolved into one of South Luzon’s most strategic growth cities—a transformation that’s nothing short of remarkable. This shift is no accident. Fueled by a potent mix of infrastructure, industry, and innovation, Biñan now stands at the crossroads of tradition and modern urban momentum.

Strategically positioned in the northernmost part of Laguna, Biñan serves as a critical gateway between Metro Manila and the booming CALABARZON corridor. Its proximity to cities like Alabang and Sta. Rosa, combined with direct access to major expressways like SLEX and CALAX, places it firmly within the sweet spot of convenience and connectivity. For those exploring Laguna’s diverse urban landscape, Biñan offers a unique blend of cultural heritage, commercial activity, and community living.

Whether you’re an investor eyeing rental yields, a professional seeking urban-suburban balance, or a family searching for long-term growth, Biñan’s story is one you can’t afford to ignore. This article unpacks what makes the city tick—from its rising business hubs and residential enclaves to lifestyle amenities and real estate trends that are shaping its future.

Looking to explore the wider region? Read our full guide to Laguna Province.

Where Exactly Is Biñan, Laguna?

Biñan sits at the northern edge of Laguna Province, bordering Metro Manila to the northand Santa Rosa to the south. It’s part of the first congressional district of Laguna, and its precise location gives it a major logistical advantage—not just within CALABARZON, but across the entire Southern Luzon growth corridor.

You can access Biñan via three major expressways:

  • South Luzon Expressway (SLEX) – Take the Biñan Exit or Mamplasan Exit, which connects directly to the city center, commercial zones, and key subdivisions.
  • Cavite-Laguna Expressway (CALAX) – A game-changer in regional mobility, CALAX intersects Biñan via the Laguna Technopark and Southwoods Exits, easing east-west travel between Cavite and Laguna.
  • Manila–Cavite Expressway (CAVITEX) via CALAX – For travelers coming from Cavite or Coastal Road, this combo route creates a smooth connection all the way to Biñan.

Biñan is flanked by major economic and lifestyle centers:

  • Alabang – Just 30–40 minutes via SLEX
  • Santa Rosa – Adjacent and accessible via National Highway or SLEX
  • Nuvali – 20 minutes away, ideal for leisure, dining, and work
  • Tagaytay – About an hour’s drive for weekend getaways

Biñan at a Glance: Demographics, Economy, and Urban Identity

Biñan is no longer a stopover town—it’s become a self-sustaining city with its own distinct identity, economic engine, and upward mobility. A closer look at its demographics and urban profile reveals why this city is fast becoming a prime real estate and investment hotspot in Laguna.

Infographic detailing Biñan, Laguna's population statistics, including total population of 407,437, 100% urbanization, median age range of 24-28, and ranking in the top 3 by population in Laguna.

Population & Urban Density

According to the Philippine Statistics Authority (PSA), Biñan’s population has grown significantly in recent years, crossing 407,437 residents as of the 2020 Census, up from 283,396 in 2010—a 43% increase in just a decade. This steady growth is powered by a combination of in-migration, job creation, and residential expansion. 

Expect the numbers to rise further as more Metro Manila residents relocate for space, affordability, and lifestyle upgrades.

  • Population growth rate (2015–2020): 2.71% annually
  • Households: Approx. 96,000
  • Urbanization level: 100% urban (PSA classification)
  • Average household size: 4.3 persons

Economy: Industrial + Commercial Powerhouse

Biñan’s economy is one of the strongest in Laguna, anchored by its industrial zones, BPOs, education hubs, and commercial centers. It’s a Class A component city, contributing significantly to Laguna’s GRDP.

  • Laguna Technopark: Home to over 200 multinational and local firms across electronics, manufacturing, and logistics
  • Light Industry & Science Park I: Further boosts the city’s position in the CALABARZON industrial belt
  • BPO sector: Rapidly growing with operations from global firms and call centers, especially in Southwoods
  • Commerce: Thriving mid-scale malls, community hubs, and transport-oriented retail centers
  • Education: Top schools (University of Perpetual Help–Biñan, STI, Biñan Integrated High School) bring consistent rental demand

Biñan has progressed from being a residential suburb to a true mixed-use urban economy, providing jobs not just to its own residents but also to those in neighboring towns.

Urban Identity: Suburban-Luxe Meets Industrial Grit

Biñan strikes a balance between suburban living and city function—think of it as a middle ground between the tranquility of a Sta. Rosa village and the urban buzz of Alabang.

  • Residential profile: A mix of gated subdivisions, mid-rise condos, townhouses, and government housing
  • Income class: Middle to upper-middle income, with an expanding upper class in new enclaves near South Forbes and Southwoods
  • Cityhood: Achieved in 2010 via Republic Act No. 9740, further unlocking funding and governance autonomy

Lifestyle Blend: Old Soul, New Edge

Biñan doesn’t erase its roots—it builds upon them.

  • Historic core: The old poblacion, heritage homes, and churches still stand as silent witnesses to centuries of trade and culture.
  • Modern overlay: Sleek malls, business parks, international schools, and medical centers now shape its skyline.
  • Community life: From lively town fiestas like Puto Latik Festival to recreational spaces like Biñan Football Stadium, the city blends tradition with progress.

In short: Biñan is no longer defined by proximity. It has become a primary destination—a city that builds, employs, educates, and innovates.

Why Live or Invest in Biñan, Laguna?

Biñan isn’t just a convenient option south of Metro Manila—it’s a smart strategic decision for both homeowners and real estate investors. With strong infrastructure, a fast-growing economy, and a wide spectrum of residential choices, Biñan is now one of Laguna’s most competitive cities for real estate value and long-term livability.

Let’s break down the four key reasons that make Biñan a top contender for real estate investment and relocation:

A. Strategic Location with Metro-Laguna Connectivity

Biñan’s location is more than central—it’s tactically connected to major economic corridorsin Luzon.

  • Direct expressway access via SLEX (Biñan and Mamplasan exits) and CALAX allows seamless travel to and from Metro Manila, Cavite, and the rest of Laguna.
  • Makati and NAIA are reachable within 45 minutes to 1 hour, depending on traffic, making it ideal for professionals who work in the city but want to live somewhere more peaceful and spacious.
  • Residents are just minutes from premier lifestyle and business districts like AlabangNuvaliSanta Rosa, and Paseo de Sta. Rosa, offering easy access to work, shopping, schools, and leisure.

🧭 This is not a commuter city anymore—it’s a lifestyle hub that stands on its own, while staying plugged into bigger metro systems.

B. Diverse Residential Options for Every Stage of Life

From startup families to seasoned investors, Biñan caters to a full lifecycle of residential needs.

  • Master-planned villages and high-end communities like South ForbesVerdana Homes, and Georgia Club offer exclusivity and premium amenities in lush suburban settings.
  • Affordable subdivisions and mid-range townhouses are widely available in barangays like Sto. Niño, Timbao, and San Antonio, appealing to first-time buyers and OFWs.
  • Condominiums are rising in high-demand areas near schools and commercial zones. These projects are perfect for investors targeting the rental market—especially students, professionals, and young families.
  • Gated communities with central amenities (clubhouse, pool, parks) are now the norm, even at the mid-market level, enhancing safety and quality of life.

🏗️ Demand is split between end-users and rental investors—giving Biñan a balanced, sustainable property market.

C. Educational and Institutional Hubs

Biñan’s academic ecosystem gives it a huge edge, especially for long-term families and rental income seekers.

  • Home to major institutions like the University of Perpetual Help System BiñanSTI College Biñan, and Biñan Integrated High School, the city is a magnet for both local and regional enrollees.
  • Just minutes away: Brent International SchoolXavier School Nuvali, and DLSU–Laguna Campus, all located in adjacent cities but highly accessible for Biñan residents.
  • This drives demand not just for family homes, but also dorm-type condos, studio units, and rental apartments.
  • Presence of TESDA training centers and corporate learning hubs further strengthens the city’s appeal to upskilling professionals and HR-centric employers.

🎓 If you’re targeting rental ROI, this student-professional hybrid market is one of the most under-the-radar opportunities in Laguna.

D. Economic Powerhouse with Strong Rental Market

Biñan is not dependent on Metro Manila for jobs—it’s a job creator in its own right.

  • It hosts major employment zones like Laguna TechnoparkCarmelray Industrial ParkLight Industry & Science Park I, and other PEZA-accredited ecozones, attracting tens of thousands of workers from surrounding areas daily.
  • Office and BPO presence is growing, especially in Southwoods City, which is fast becoming a mixed-use commercial district with malls, business centers, and residential towers.
  • This creates strong rental demand across multiple tenant profiles: factory professionals, call center agents, middle managers, and even expats working in industrial plants.
  • Commercial real estate is also gaining traction—shophouses, commercial lots, and warehousing spaces are now hot-ticket assets in Biñan’s emerging business zones.

📈 It’s not just livable. It’s bankable.

Heritage and Culture: A City With Historical Soul

Beneath Biñan’s rapid urban development lies a rich cultural heritage that continues to anchor its identity and shape its sense of place. For locals, this isn’t just a city to live in—it’s a place to belong to. And for discerning investors, Biñan’s cultural depth is a powerful differentiator in a sea of generic urban growth.

The Old Biñan Market and the Poblacion Core

At the heart of Biñan is its poblacion—the original town center—where timeworn architecture and cobblestone patterns whisper stories of a pre-Metro Manila era.

  • The Old Biñan Public Market, once a bustling economic hub dating back to the Spanish colonial period, still stands as a landmark of trade and community gathering.
  • This area is home to ancestral houses, Spanish-era civic buildings, and a grid of streets that have retained much of their original layout.
  • While some areas are now undergoing redevelopment, preservation efforts are underway to protect Biñan’s old-world charm, with plans for adaptive reuse and heritage tourism.

The Alberto Mansion: Biñan’s Historic Crown Jewel

Historic Alberto Mansion in Biñan, Laguna, featuring traditional Filipino architectural elements and surrounded by landscaped gardens.

Possibly the most iconic heritage site in the city, Alberto Mansion—built in the 1800s—is the ancestral home of the mother of Dr. José Rizal, the Philippine national hero.

  • It reflects Filipino-Spanish architectural elegance with capiz windows, wood-carved balustrades, and a grand central staircase.
  • The mansion is a symbol of Biñan’s role in the country’s nationalist history, representing both elite culture and the city’s ties to national identity.
  • Despite past threats of dismantling, conservation campaigns by the local government and cultural advocates have helped reclaim and protect it as a heritage site.

Puto Latik Festival: A Celebration of Taste and Tradition

Colorful display during the Puto Latik Festival in Biñan, featuring traditional food and decorations with a participant in traditional attire.

Held every May, the Puto Latik Festival is Biñan’s way of honoring both cultural heritage and culinary pride.

  • The festival celebrates puto Biñan, a native rice cake that has been a signature product of the city for decades.
  • It features street dancing, colorful floats, food fairs, trade exhibitions, and cultural performances, drawing both tourists and locals together in a show of civic pride.
  • More than just festivity, the event reaffirms Biñan’s roots in community, tradition, and local enterprise.

From Colonial Town to Modern Cityhood

Biñan was formally converted into a component city in 2010 through Republic Act No. 9740—a turning point in its governance and development.

  • Cityhood gave Biñan greater autonomy in managing urban planning, infrastructure, and economic zoning, accelerating its rise in CALABARZON’s hierarchy.
  • But despite modernization, the city continues to preserve its roots, integrating heritage districts into new planning blueprints and civic identity campaigns.

Biñan’s historical soul isn’t ornamental—it’s foundational. It provides a sense of depth and permanence in a region often marked by rapid turnover and transience. Whether you’re a local returning home or an outsider looking for more than square footage, Biñan offers culture, legacy, and a living connection to the Philippine story.

Lifestyle & Amenities in Biñan: What It’s Like to Live Here

Biñan isn’t just convenient—it’s surprisingly well-rounded. For homebuyers and investors asking “But what’s it like day to day?”, this is where Biñan really shines. The city delivers a full suite of modern amenities—retail, recreation, food, and healthcare—without the price tag or congestion of Metro Manila.

Here’s what day-to-day life feels like in Biñan:

Retail and Shopping Convenience

Whether you need a quick grocery run, a weekend family hangout, or a lifestyle shopping fix, Biñan’s got you covered with accessible malls and commercial hubs:

  • Pavilion Mall (managed by Ayala Malls) – Right beside the SLEX Biñan Exit, this is the city’s go-to lifestyle and events destination. It features retail brands, cafes, a cinema, and supermarkets.
  • Southwoods Mall – A more upscale, mixed-use development within the Megaworld township. Perfect for residents of Southwoods City and nearby subdivisions. Has BPO offices, restaurants, and wellness shops.
  • Central Mall Biñan – Serves the central barangays and poblacion area. Convenient for everyday essentials and home goods.

These malls not only serve shoppers—they’re employment zones, transport nodes, and social spaces for residents.

Recreation and Open Spaces

A view of a modern sports stadium in Biñan, Laguna, featuring a green football field and seating area under clear blue skies.

Biñan is surprisingly generous with open-air spaces and active zones, especially given its rapid urbanization.

  • Biñan Football Field and Track Oval – A world-class public facility used for local leagues, athletic events, and community sports programs.
  • Splash Island – A long-time favorite for families and school trips, this waterpark sits just outside Biñan’s boundary but is easily accessible. A hit with residents for weekend fun.
  • Community parks in subdivisions – Most mid-to-upscale villages come with pocket parks, walking trails, and open spaces. Southwoods City and Verdana Homes are notable examples.

For families and wellness-oriented residents, Biñan offers a strong balance between structure and breathing space.

Food Scene: From Carinderia to Chef-Crafted

Biñan’s culinary landscape is an eclectic mix of Laguna-grown flavors and national franchises.

  • Local favorites like puto Biñan, native Filipino grills, and Bulalohan spots are scattered throughout the city—especially near the market and poblacion.
  • Casual dining chains like Shakey’s, Conti’s, Max’s, and Ramen Nagi are found in Pavilion and Southwoods Mall.
  • Hidden gems: Local entrepreneurs are also opening homegrown cafés, breakfast joints, and dessert places that cater to millennials and work-from-home families.

This mix of heritage comfort food and modern dining gives Biñan a growing identity in Laguna’s evolving food map.

Healthcare and Wellness Access

Biñan is fully equipped with mid- to high-quality healthcare facilities, ensuring peace of mind for residents of all ages.

  • Biñan Doctors Hospital – A full-service private hospital with ER, diagnostics, and specialty clinics, located near the city center.
  • Unihealth Southwoods Hospital & Medical Center – A newer facility within Southwoods City, with advanced equipment, surgical centers, and wellness clinics.
  • Local health centers and satellite clinics are also active in key barangays, supporting basic services and government programs.

Whether it’s routine checkups, maternity care, or emergencies, Biñan is no longer dependent on Metro Manila hospitals.

Biñan Real Estate Trends: What Buyers and Investors Should Know

Biñan’s real estate market is quietly surging, driven by population growth, infrastructure upgrades, and economic spillover from Sta. Rosa, Alabang, and Nuvali. It’s no longer a fringe market—it’s a strategic sweet spot. Here’s what serious buyers and investors need to understand:

Market Trends: House & Lot vs. Condominium

House and lot units still dominate in terms of volume and preference, especially for local families and OFW buyers. But over the last five years, condominium projects have quietly started to gain traction, particularly near commercial hubs and schools.

  • House & Lot Demand Drivers: Larger families, home-based professionals, long-term residents looking for backyard space, and retirees.
  • Condo Demand Drivers: Students, young professionals, small families, and investors targeting renters from schools and industrial zones.

Emerging pattern: Condo units are increasingly popular near Southwoods, Pavilion Mall, and Perpetual Help Biñan campus zones—where commuter demand and rental yields are strongest.

Price Range Snapshot (As of 2025)

Here’s a current breakdown based on latest listing data and developer releases:

Property TypeEntry-Level (PHP)Mid-Range (PHP)High-End (PHP)
House & Lot₱2.5M – ₱4M₱5M – ₱8M₱10M – ₱25M
Condominium₱2M – ₱3.5M₱4M – ₱6M₱7M – ₱10M
Townhouse₱2M – ₱3.8M₱4M – ₱6.5M₱7M+
Commercial Lot₱25k – ₱50k/sqm₱60k – ₱75k/sqm₱80k+/sqm

Tip: Prices are 10–20% lower than Sta. Rosa or Nuvali, yet rental yields are often comparable—creating a margin play for investors.

Appreciation Trends: Biñan Riding the Spillover Wave

Biñan benefits heavily from its proximity to Nuvali, Sta. Rosa, and Southwoods—areas that have seen double-digit land value appreciation over the last decade.

  • Annual land value growth in key Biñan zones ranges from 6% to 9%, depending on location, developer activity, and road access.
  • Infrastructure like CALAX and the ongoing urbanization of Biñan’s western barangays (Malaban, Timbao, Loma) are pushing land values upward.
  • The shift of Metro Manila buyers looking south post-pandemic continues to lift Biñan’s resale and pre-selling markets.

Developer activity from Ayala, Megaworld, and local players like P.A. Properties signals long-term investor confidence in the city’s real estate future.

Investment Insights: Where the Smart Money’s Going

If you’re investing—not just buying for end-use—these are the top-performing segments in Biñan right now:

  • Student and worker rentals: Studio and 1BR units near schools (UPH, STI) and business districts (Southwoods, Pavilion). These earn 5%–7% gross rental yield.
  • Pre-selling condos: Early-stage units near transit or schools show capital appreciation potential of 15%–25% upon turnover, especially those below ₱4M.
  • Commercial lots or mixed-use shoplots: Areas near Pavilion, City Hall, and barangay hubs are now seeing entrepreneur-driven demand. Buy-and-hold plays here are viable with 8–10 year horizons.
  • House & Lot for resale: Well-maintained properties in established villages like Verdana Homes, San Antonio Village, and Jubilation often fetch higher resale values as gated community demand outpaces new inventory.

Bottom line? Biñan is undervalued relative to its neighbors—but not for long. The combination of rental stability, price headroom, and regional growth drivers makes it one of the best-positioned real estate markets in Laguna today.

Who Should Consider Moving to or Investing in Biñan?

Biñan isn’t just another spillover city from Metro Manila—it’s a strategic lifestyle and investment choice. Here’s who stands to gain the most from making the move or placing their capital here:

Metro Manila Professionals Seeking Breathing Room

If you work in Alabang, Makati, or BGC but are tired of the cramped condos and daily gridlock, Biñan offers a refreshing alternative.

  • Enjoy larger homes, gated subdivisions, and greener surroundings without cutting ties to your workplace.
  • With accessible expressways (SLEX, CALAX) and new connector roads, commute times are surprisingly manageable—even faster than some intra-Metro routes.
  • You’ll get more square meters per peso, ideal for remote workers or growing families needing both space and speed.

Families Prioritizing Education and Suburban Living

Biñan is quietly becoming an academic hub, which makes it perfect for parents looking to raise children in a well-rounded environment.

  • Top-tier schools like Brent International School, De La Salle University – Laguna Campus, and University of Perpetual Help provide K–12 to college-level education within city limits.
  • Gated subdivisions such as South Forbes, Verdana Homes, and Jubilation offer child-friendly amenities, security, and community-centric living.
  • Family life here feels less rushed, more intentional, and deeply rooted in neighborhood values.

OFWs Looking for Low-Maintenance, High-Yield Investments

Overseas Filipinos who want to secure a long-term asset without the micromanagement stress will find Biñan’s condo and townhouse inventory ideal.

  • Rental properties near industrial parks, schools, and business zones have solid demand from young professionals and tenant families.
  • Property management services are readily available, making it easy to rent out units remotely and ensure regular upkeep.
  • The area’s consistent growth and infrastructure improvements boost long-term appreciation, making it a smart portfolio anchor.

Business Owners Expanding to CALABARZON

For entrepreneurs looking beyond Metro Manila’s saturated markets, Biñan is a strategic launchpad.

  • Located in the heart of CALABARZON’s industrial corridor, it provides access to logistics networks, skilled labor, and B2B partners.
  • Emerging commercial spaces in Paseo de Sta. Rosa, Southwoods City, and Pavilion Mall offer scalable options for retail, services, or headquarters.
  • Zoning flexibility and LGU support for SMEs make Biñan a business-friendly city with room to grow.

Retirees Craving Serenity Without Isolation

Biñan lets retirees enjoy peace and quiet without cutting off access to medical care, leisure, or social life.

  • Nearby hospitals like Asian Hospital and Biñan Doctors Hospital ensure health emergencies are covered.
  • Subdivisions and mixed-use communities offer walkable spaces, nature trails, and proximity to churches, golf courses, and civic centers.
  • And should you want a taste of city life, Metro Manila is just a short drive away—close enough for convenience, far enough for calm.

Biñan isn’t for everyone—but if you’re after livability, legacy, and smart returns, it just might be your best move yet.

How Biñan Compares to Other Laguna Cities

Laguna’s real estate scene is surging—but not all cities in the province play the same role. Sta. Rosa is a high-octane growth center, San Pedro leans suburban-residential, while Biñan strikes an underrated but powerful middle ground. If you’re deciding where to invest or relocate, understanding this tri-city dynamic is crucial.

Biñan vs. Sta. Rosa vs. San Pedro: Cost, Lifestyle, Growth Trajectory

CityAverage Property Price (₱ per sqm)*Lifestyle VibeKey Growth Drivers
Biñan₱45,000–₱80,000Suburban-urban blendCALAX, Southwoods, industrial hubs
Sta. Rosa₱60,000–₱120,000Cosmopolitan, tech-drivenNuvali, TechnoHub, major developers
San Pedro₱30,000–₱55,000Bedroom communityAccess to Muntinlupa, affordable housing
  • Sta. Rosa commands a premium due to Nuvali, malls, and BPO/tech investments—but this also means heavier traffic and rising cost of living.
  • San Pedro is ideal for affordable suburban housing but lacks the same level of large-scale infrastructure and commercial growth.
  • Biñan, meanwhile, sits in the sweet spot—not as congested as Sta. Rosa, not as quiet as San Pedro, with competitive pricing and ongoing growth.

*2025 estimate based on listings from Lamudi, DotProperty, and local brokers.

What Biñan Offers That Others Don’t

While Sta. Rosa leads in master-planned developments and San Pedro offers affordability, Biñan quietly excels in these key areas:

  • Unmatched Metro Manila Proximity: It’s the first city in Laguna via SLEX, making it a go-to for professionals and businesses seeking a buffer city just outside NCR.
  • Heritage Meets Modernization: Biñan blends historic charm (e.g., Alberto Mansion, old town proper) with modern estates and integrated townships. Few cities offer both.
  • University Belt of the South: Unlike other nearby cities, Biñan is home to several major schools—Brent International School, University of Perpetual Help, DLSU Laguna, and STI—making it a residential magnet for families and a rental hotspot.
  • Industrial-Residential Balance: Unlike Sta. Rosa’s corporate focus or San Pedro’s purely residential zones, Biñan has light industrial parks, logistics hubs, and commercial centers seamlessly interwoven with subdivisions and villages.

When comparing cities like Biñan, Sta. Rosa, and San Pedro, understanding Laguna’s macro growth helps you make smarter real estate decisions. Biñan is no longer a fallback—it’s a strategic midpoint gaining traction among investors, families, and retirees alike.

📖 Read: “Your Guide to Laguna Province: Where to Invest and Why” – for a deeper dive into how Biñan fits into Laguna’s broader real estate landscape.

Ready to Explore Property Options in Biñan?

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2 responses to “Biñan, Laguna: Real Estate, Investment, and Lifestyle Guide”

  1. […] safe community? Woodridge Place generally enjoys a reputation for being a safe and secure community, with gated entrances and 24/7 […]

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  2. […] residential options. However, this also means that property prices in Nuvali are generally higher. Biñan offers prices 10-20% lower than Nuvali. Lakewood City offers a more affordable entry point for those looking to invest in the area. Think […]

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